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How Google’s ‘helpful content update’ is going to (possibly) affect your search engine results

How Google’s ‘helpful content update’ is going to (possibly) affect your search engine results

Hey, did you hear about Google's latest update, the "Helpful Content" one? Personally, I'm all for it. It looks like the big G is finally placing importance on genuine, people-focused content, rather than that tired old clickbait and AI-generated drivel that's been cluttering up the web. But what exactly does this update mean for search rankings? Let's take a closer look at what Google has said and how it's going to affect things.

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Your website needs looking after - website maintenance isn’t as snazzy as the latest plugin, but one of the most important things you can do!
Websites, Resources Alex Websites, Resources Alex

Your website needs looking after - website maintenance isn’t as snazzy as the latest plugin, but one of the most important things you can do!

By investing in regular website maintenance, you can ensure that your site looks great and functions properly at all times. Additionally, periodic updates will help keep your site remain safe from hackers and malware. We take you through our methodology, which includes some best practices to make sure that things stay secure on the internet!

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7 ways to shoot your own (food) videos at home

7 ways to shoot your own (food) videos at home

Perhaps your Instagram is already peppered with your food shots, but it’s time to take it one step further with easy home-made videos. Use a DSLR or a phone, it doesn’t matter - what matters is that you share your food beyond your household, and build your online / social audiences. Watch these 7 great examples of food videos you can make at home, using different methods and filming techniques, and various levels of editing. This is your Masterchef moment… time to shine!

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It’s time to improve your instagram video (and photo) making & taking

It’s time to improve your instagram video (and photo) making & taking

Instagram, the bad boy of social media doesn’t seem to be slowing down. But the problem with this is, what will happen to your photos and videos? How will you capture an audience? Maybe these five ideas may help spark some ideas in your head and shoot you up in the “getting seen” business on Instagram.

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How we created Sherman Theatre's 2020 production imagery

How we created Sherman Theatre's 2020 production imagery

In 2019 we saw the arrival of a new artistic director at the helm of Sherman Theatre’s creative output, Joe Murphy, and with it, a new season of productions, visiting companies and events at Sherman. As always, we started with sketches and concepts that we worked with Sherman to develop. Upon sign-off, this is where the leg-work begins…. it’s production and shoot time!

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Photoshoot for Welsh National Opera - Cavalleria rusticana and Pagliacci
Content marketing Alex Content marketing Alex

Photoshoot for Welsh National Opera - Cavalleria rusticana and Pagliacci

Dozens of photos get taken. Only one makes it out alive...Every picture tells a story, but it takes a lot to get the right picture for your tale. We recently held a photoshoot for the Welsh National Opera's production of Cavalleria rusticana & Pagliacciand took plenty of shots - enough for a time-lapse video, anyway. We've thrown our raw / unedited photos together for your viewing pleasure.

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