Bringing design innovation to life with video content
Showcasing the groundbreaking research, people, and award-winning projects of PDR, a leading design consultancy and research centre based at Cardiff Metropolitan University.
Deliverables
Brand content (video & copy)
Video production
Content marketing
Above - Professor Andrew Walters explains how businesses and individuals can benefit from design grants. We captured on-location interviews, captured all the b-roll and compiled additional assets from a variety of sources.
Overview
PDR asked us to help promote the award-winning design projects they designed, and to bring their team expertise to the forefront using video and campaign content.
We created a long-term video strategy that would transform them from a ‘faceless’ company into a video content machine, fostering trust and building connections with their audiences through video brand content.
PROJECT STATS
183
articles written
392
social posts made
112+
minutes of published video
28
videos produced
Above - Dr Safia Suhaimi talks about how Media Cymru is committed to nuturing innovative practices in the creative industries.
28 videos later … what we provided in entirety included
Video strategy
Video production
Video editing
Interviewing & question
Captions & social variants
Dedicated b-roll capture
Repurposing of content for website and social (including blogs, excerpts)
Social media content
A selection of video content
The video you produced & promoted had nearly 40 comments - critically these comments have allowed me to follow up and start a conversation with a number of companies.
If we’d paid for an exhibition and over a 100 people came on the stand to look at us and we had the conversations above, I would have come away happy.
- Jarred Evans
Managing Director
Like the cut of our jib?